While in Monaco, under the warm summer sun, I stroll around towards my favorite shop and I am very tempted by some high heel sandals. I reach out to take them off the shelf when my eyes got caught by the flat beauties resting quietly just below. I tried them on and was love at first sight! The soft blush leather embraces the foot nicely, not to mention how comfortable they are. Read Full Article →
When I founded my company, four years ago, I downloaded a bunch of apps and bought even more planners to help me keep the chaos in order and even though all this was productive, the stress eventually returned. Then again, I searched more apps, divided the planners and found a new structure to everything but the stress kept close so I had to find a new solution. Read Full Article →
Back from my trip I am so pleased and happy to find the sun in Vienna as well! I had a great time on my short break and I appreciate every second spent in great company, enjoying the little things, the hours spent by the beach with a cool drink and the walks around the city.
Most of the people think of Monaco as being filled with rich people and glamour at every step. The reason for that is because people feel safe wearing their diamonds out in the daylight, just going for a simple walk, as there are cameras and police at every corner, but the little country has also hidden treasures inside, Read Full Article →
On previous projects I had to deal with brand extension and brand dilution and how to do the first without leading to the second.
Depending on the business, this could be tough. I mean, it is tough! First, we analyze the business and see the trends and after that we come up with solutions and implementation decisions if the extension doesn’t lead to dilution.There are cases when this is a no go, cases in which companies want to give it a try “no matter what” and cases in which it simply doesn’t work. Think Ferrari producing SUVs, for example. Read Full Article →
Some new products made their way to my vanity table this week and out of them all, my favorite is the Santa Maria Novella body powder I bought yesterday. I haven’t used this in years and I almost forgot how good it is! Normally, after a bath/shower I use body lotion or oil, depending on how I feel at the moment but yesterday, after a long week I decided to run a bath and use the powder! Read Full Article →
Back from New York, my husband brought also these flats I ordered online at J.Crew and I was looking forward to some nice weather so I can wear them. For a casual look I paired them with a relaxed top, skinny jeans and a blazer and off I go to met a friend for lunch. Read Full Article →
Yesterday I was talking to my friend about happiness and how it evolved with us. In our early twenties we used to be extremely happy partying the entire Saturday night and going for breakfast at the hotel next to the club before heading home at 6AM and now we’re happy spending Saturday night with our partners, watching a great movie or enjoying the quiet company of a few close friends. As boring as this might have sounded back in the day, what makes me happy changed a bit. Read Full Article →
Alright, so it’s gray and rainy and cloudy and cold. So what? I am in a summer mood and won’t let anything get me out of it so for my meeting with a friend later this afternoon I prepared a light dress in a bright color and flats instead of wellies. I will still need my coat, though, but I’m stopping the sky from falling! I noticed that every time it rains I choose a gray top to wear and then my mood is gray as well so I decided to wear brighter colors on gray days – I call them my happiness buddies. Yes, I know that happiness comes from within and all that but little help from outside can’t hurt, right? Read Full Article →